Lead Generation

SingleSeed needed a coordinated plan to build and nurture its customer base. However, special legal limitations apply to the cannabis industry. We built an ecosystem of carefully timed messaging we deployed through strategic channels.

Project Highlights

We negotiated with Bing to allow ads that would drive targets to sign-up for education-based messaging. We created sign-up forms in the sliders of the landing page and contact page. We produced blogs focused on the legal aspects of the cannabis industry to inform their targets, dispensary owners. We produced an email campaign to keep targets aware of the ever-changing laws for the industry. We wanted proof that the system is delivering, so we provided SEO reports that directly shows the health of the system.

Lead Generation Pages
Integrated Map Tool
MailChimp Integration & Setup
Bing Ads
Blogs
Email Campaigns
SEO Reports

We knew a contact form alone wouldn’t meet our goal to attract the right customers. River Dog Digital listened and came prepared with creative ideas and a complete system that built brand awareness and a highly qualified lead pool for us. Without a doubt, we recommend River Dog Digital’s services.

Wil Ralston, Marketing and Sales Director

Author
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Jeanie Walker

Founder at River Dog Digital

Jeanie Walker is a marketing advisor who has worked with Fortune 10, startups, and small businesses for 25+ years. Her mission is to take small businesses to the next stage of growth thereby strengthening communities, competition, and freedom of choice. From lead generation to operational structure, Jeanie drives revenue opportunities for growing businesses.