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Our client required a brand strategy to ensure targeted communications would resonate with his audience. Additionally, he required a presentation he could use to acquaint his product lines with potential distribution partners.
Project Highlights
Our client built a multi-million dollar business via Amazon. However, he wanted to increase his audience connection and build out additional channel opportunities. We interviewed his customer base to understand their perception of the brand, then provided messaging that underscored that connection. We designed a re-useable loyalty contest to encourage social media sharing and participation amongst his base. We provided regular blog and email content to support his website search engine results and provided SEO reports to monitor visitor activity and campaign traction. We then performed industry research in order to have a list of financial and growth-related facts related to his niche specialty. Finally, we created and presented a corporate presentation targeted to US distributors positioned take his product directly into retail.
- Brand Strategy
- Content Strategy
- Rewards & Loyalty Contests
- SEO Reports
- Messaging
- Presentation Materials
- Blog Content
- Email Campaigns
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