


Full Marketing Services: Traditional and Digital
Welcome Ramp Systems, modular ramp and stair ADA safety access provider, selected River Dog Digital to build a new website, provide channel marketing support, develop a content strategy, and lead generation plan. River Dog Digital developed a new website focused on a need of the education market: safe, secure access for K-12 and college campus students and staff through secure and ADA-compliant stairs and ramps.
- New WordPress website
- Search engine optimization
- Google Ads, Bing Ads
- Lead generation and inside sales collaboration
- Collateral
- Direct mail
- List management
- Case studies
- Blog content
- Email marketing
- Photoshoots
- Channel partner marketing
Project Highlights
The school case study involved interviewing the end-customer and the Welcome Ramp Systems project manager.
- Project management
- Subject interviews
- Content writing
- Image selection
- Collateral design
- Landing page download
- Mailchimp follow-up messaging
- Google Ads, Bing Ads
- Print and web versions
- Inside sales campaign management
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