LaunchPad: 90 Days of Momentum
Build the Marketing Foundation your Business Needs
LaunchPad is a 90-day engagement that helps you understand where you are, decide where you’re going, and build the marketing foundation to get there.
Market & Environment Analysis
Fixes and New Marketing Levers
Sales Enablement Deliverables
Recommended by Our Visual Brain “Guidance I Trust!”
What’s inside LaunchPad
Everything you need to launch.
This focused 90-day engagement prepares your company to go to market with clarity and momentum. Each week delivers tangible output you can put into play immediately. The program is built in three stages: each builds on the last, so nothing is re-worked, and every deliverable aligns with your growth goals.

Market & Environment Analysis
(Weeks 1–4)
We begin by clarifying your current environment and identifying what is holding back growth.
Deliverables
- Market analysis
- Competitive landscape
- Brand positioning & differentiators
- Audience profiling
- Message review
- Funnel gap assessment
- Sales blocker analysis
- Offer review
- Pricing review & recommendations
- Customer delight planning

Adjustments & New Levers
(Weeks 5–8)
Next, we translate insights into action. You’ll leave this stage with a clear roadmap and initial fixes that open new marketing channels.
Deliverables
- Online presence audit & recommendations
- Go-To-Market channel program
- Website audit & fix list
- Detailed SEO strategy and recommendations
- Stack-ranked MarTech roadmap
- Content strategy

Sales Enablement Assets
(Weeks 9–12)
Finally, we equip your sales team and customer-facing assets so you can enter the market with confidence.
Deliverables
- Monthly editorial calendar with written social posts
- Website or landing page copy refresh (developer-ready)
- Sales battlecard
- Messaging and collateral
- Customer case study or proof asset
- Reputation management guidance
LaunchPad is more than strategy. It’s traction you feel.
Built for Series A/B founders, LaunchPad delivers clarity, energy, and a digital foundation that makes growth easier.
It’s marketing that reconnects you with momentum, and gives your customers a reason to believe.
Affordable, fast, effective GTM (Go-To-Market) readiness in 90 days

Positioning Sprint
Your value prop, voice, and message all working together and tuned to convert. Get a brand story you can pitch with pride.

Web Strategy & Structure
We audit your site and provide clear instructions to boost customer engagement and conversions. We also provide a detailed SEO audit to improve your digital footprint.

MarTech Stack Plan
End-to-end lead management outline so you know what to invest in and why.

Marketing Content Action Plan
Clear, fast steps to move forward — whether you keep building in-house or plug in our team long-term.

Engagement Bonus
Looking for a trusted resource to deliver on those recommendations? If you engage River Dog Digital after LaunchPad, you get a $1000 credit towards your first Orbit engagement.

Ready to Launch?
Share your story and we’ll connect same business day.
Call or text (206) 445-3564

Why We Built LaunchPad
Startups should be fun.
But most founders get stuck in the grind.
Remember the energy you had at launch? The ideas, the clarity, the rush of momentum?
Then the meetings piled up. The website got stale. The leads slowed down. You’re wearing twelve hats and the joy is gone.
LaunchPad was built to fix that.
Not with fluff or filler — but with sharp positioning, clean execution, and creative that actually cuts through.
Founder Fit
LaunchPad is for founders who:
Know their site’s holding them back (and gulp when they share the link)
Need traction — but not another six-figure “brand strategy”
Want a sharp outside POV without hiring a bloated agency
Feel stuck in the weeds — and ready to move fast again
If you’re building something great but the joy’s been replaced by JIRA tickets and Google Docs, LaunchPad gets you unstuck — and fired up.
Ready to feel like a kid again?
LaunchPad isn’t just about fixing your marketing. It’s about giving you back the space, energy, and clarity to lead and to love building again.
Let’s build something that works and have fun doing it.
We move fast, shake things up, and get back to building something you love.
